One of the top challenges in the world of content marketing is creating enough content to provide value for your audience and keeping readers engaged. To solve this problem, content marketers are employing a variety of techniques. In fact, our recent research of over 600 marketers says that leading content marketers are using a mix of 65 percent created content and 25 percent curated content.
Content curation is a great way to publish high quality, relevant content on a consistent basis. However, content curation should not stand alone. Created content is a crucial element to any content marketing strategy.
In organizations that have a limited staff and budget, content creation often falls by the wayside or in the lap of marketers who already have their plates full. As an enlightened marketer, you know that content marketing is no part-time job and shouldn’t be treated as such. In order to maintain a successful content strategy, you need dedicated content writers to publish consistently and keep your potential buyers and customers engaged.
So what to do if hiring an in-house content team is out of your budget?
Outsourcing to freelancers or agencies for content creation support is a popular option for organizations with limited resources. Our latest research found that 17 percent of marketers are turning to freelance writers for high quality and relevant content. If you’re unable to feed the content beast on your own, a content writing service may be a great option for your marketing team.
Below is a list of content creation services that can help get your content strategy off the ground, drive SEO and improve engagement. This list is broken down into two broad categories — inhouse writing services and writer marketplaces. The inhouse services employ writers on staff whereas the marketplaces can connect you to a writer that is right for your specific project. Keep in mind that the lines can be blurred between the two and that this list is not comprehensive. This list has been updated as of June 2015.
Have a writing service you use that isn’t mentioned below? Let us know in the comments section.
Inhouse Writing Services
Brafton is an agency that provides custom content, in various formats, from full-time content writers and designers to increase traffic and conversions.
Services: Landing pages, case studies, analytical news articles, blogs, eBooks, whitepapers, interviews, custom projects, editing services
Outspoken Media provides custom content creation in the form of blog posts, authority articles, Linkbait, press releases and optimized content.
Services: Blogs, authority articles, linkbait, optimized press releases, optimized content
Internet Marketing Ninjas
Internet Marketing Ninjas is an online marketing service that provides search engine optimized web content.
Services: Optimized web content services, digital assets, blog management, press release services
Custom content in the form of animation, videography, video editing, copy writing, blogging and crowdsourcing is offered by iStrategy Labs.
Services: Animation, illustration, photography, videography, live-streaming, video editing, copy writing, blogging, crowd sourcing
Mad Wire Media
Mad Wire Media can help businesses develop their messaging on websites and increase search rank with content created by skilled writers.
Services: Digital marketing
Original, engaging website copy that reflects brand messaging and provides value for customers can be provided by Graphtek.
Services: Web copy, PPC content generation or reviews, blog posts, editing, banner ads, newspapers, magazines
Articles written by SEO Advantage can help organizations rank in search for relevant topics as they are written by SEO professionals.
Services: Web copy, press releases, blogs, social media, articles
Socius Marketing provides researched, custom and well-written articles for businesses looking to extend their digital reach.
Services: Articles, thought pieces, blogs, whitepapers, corporate histories, executive biographies, email blasts, newsletters, B2B communications
Phenomenal Content LLC
The writers at Phenomenal Content provide high quality, original content in the form of copywriting, article writing, blogging and editing.
Services: Articles, blogs, editing,
Digital Sherpa specializes in custom content, no matter what topic, that directly adds value to your brand and for your audience.
Services: Web copy, ebooks, whitepapers, blogs, social media
A leader in enterprise crowdsourcing, CrowdFlower offers original, high quality created content in multiple languages from skilled wordsmiths.
Services: Sentiment analysis, search relevance tuning, data collection & enhancement, data categorization, content moderation
SocialSite Media repurposes and optimizes existing content, creates new site content and helps with landing page development and editorial calendaring.
Services: Blog writing, editing, social media posts, landing pages, content optimization,
Simply Done Tech Solutions
Simply Done Tech Solutions aims to help grow inbound marketing strategies and improve SEO in the form of blogs, case studies, eBooks, etc.
Services: Veterinary blog posts, Q&As, Veterinary eBooks, infographics, case studies, how to guides, veterinary videos
Express Writers provides professional copywriting services in the form of blogs, articles, resumes, website copy, landing pages and press releases.
Services: Web pages, blog writing, product descriptions, article writing, sales pages, landing pages, topics, content planning, meta tags, content auditing, PR distribution, infographics, press release writing
No. 2 Pen aims to helps brands tell their story through optimized website content and strategy development so they can establish an online presence.
Services: Web copy, social media posts, newsletters, blogging, PR/blogger outreach, ebooks
iWebContent writes, optimizes and designs content for users and businesses looking to boost their content marketing strategy and stand out in search.
Services: Web content, blog posts, press releases, custom eBooks, blog creation, graphic design, web development
Content Development Pros
Get custom content writing service from content development pros within 72 hours.
Services: Web copy, articles, eBooks. blog posts, press releases
SEO Article Writing Pros
A team of Professional Content Writers & Copywriters that can complete your custom writing project based on your specific needs.
Services: Articles, blog posts, press releases, website content, eBooks, eReports, social media posts
Articlez provides the highest quality content, at a price that is both competitive with what others who are outsourcing to non native English speaking writers will charge.
Services: Articles, blog posts, personal stories, anecdotes, newsletters
Textun offers high quality and cost-efficient writing services.
Services: Report, article, blog post, review, web content
Creative Copywriter provides services for writing projects large or small to entice readers and generate leads.”
Services: Web copy, blog posts, articles, corporate brochures, direct mail, email campaigns, newsletters, press releases, presentations, sales brochures and letters, slogans, tweets, video scripts
A content marketing agency specializing in the development of long form and visual content. This includes free guides, case studies, white papers, infographics, resource pages and video.
Services: Articles, blogs, infographics, videos, guides, social media, SEO content
SM Content Creation
SM Content Creation will tackle any project, as long as its creative.
Services: Website content, copywriting, revisions, blogs, social media
One solution for coming up with compelling topics, creating, and assuring top-notch quality.
Services: Articles, social media, blog posts
More Than Words Only
More Than Words Only is a group of creative writers and expert editors who strive to come up with new ideas for your technical writing services needs.
Services: Web content, blogs, articles, copywriting, social media content writing, translation, resume & cover letters, theme based writing, proofreading, press releases, brochures
EBook Writing Service
With these services, you’ll be able to create your own ebook that penetrates the deepest corners of the market, getting interested readers onboard and keeping them sufficiently enthralled so they keep coming back to your work again and again.
Topic brainstorming and creation as well as keyword optimization.
Services: Blog posts, articles
The content creation services provided by Brivin Corp seek to boost engagement and are always original and researched by professionals to ensure quality.
Services: Press Releases, blog articles, journalistic texts and web page content
As a professional content writing company, SureWriteSEO specializes in high quality, relevant content that is optimized for search.
Services: Articles, blog posts, SEO content
Contently allows brands to connect with freelancers in new ways to boost content creation and to power the next generation of media companies.
Services: Articles, blog posts, social media, web copy
Scripted is a digital forum that connects organizations with highly qualified freelancers they can hire to write blogs, articles, and bulk social media posts.
Services: Standard blog post, long blog post, white papers, tweets, facebook posts, website pages, product descriptions, local content, article
Zerys doubles as a marketplace for thousands of freelancers to connect with businesses and also provides a project management tool for content.
Services: Content strategy planner, content production platform, and professional writer marketplace
Ebyline aims to help brands and publishers find and hire high quality content creators and simplify the freelancer management process.
Services: Photos, videos, infographics and text
WriterAccess connects businesses with one of their thousands of freelance writers in minutes, with a quick turnover rate.
Services: Blog posts, twitter and facebook posts, white papers, web copy
Textbroker.com is an online forum for custom-made, original written content with over 100,000 U.S.-based freelance writers who can write on various topics.
Services: Articles, blog posts
Upwork is a large online marketplace for businesses to interact with writers and designers and hire freelancers based on their digital needs.
Services: Blogs, articles, web content, technical, creative, copywriting, editing
Skyword helps businesses engage their audiences with unique content that is designed to perform in social media and search.
Services: Content strategy, original content creation, content performance management, content amplification
A crowd of qualified writers, editors and moderators are managed by CrowdSource to perform large-scale content creation quickly and efficiently.
Services: Articles, buying guides, product descriptions, blogs, recipes
Over 2 million freelancers -web developers, mobile programmers, designers, writers and translators – from around the world can be hired on Elance.
Services: Editing, eBooks, blogs, translation, articles, biographies, creative
Businesses from around the world are able to source fast, high quality content from approved copywriters with the assistance of Copify.
Services: Website pages, article writing, blog posts, press releases, ecommerce content
Engines of Creation
Their goal at Engines of Creation is to provide well written page copy that’s relevant and optimized for search, but avoids keyword stuffing.
Professional journalists, copywriters and bloggers can be found on inklyo to create quality content that provides value for readers and attracts attention.
Services: Articles, blogs, copywriting, newsletter, press releases, resume, SEO
Godot provides reliable and quality content writing services for organizations that need to give their content marketing strategy a boost, no matter their audience.
Services: Articles, blogs, copywriting, eBooks, social media, SEO, whitepapers
Content at mediashower is written by professional journalists and edited by SEO experts to ensure it ranks higher and receives more attention.
Services: Articles, blog posts, SEO Content
Fiverr is a worldwide online marketplace that offers content creation services beginning at five dollars per job performed.
Services: Business copywriting, creative writing, translation, transcription, resumes, cover letters, proofreading, editing, press releases, articles, blog posts, research, summaries, legal writing
On Constant Content, users can commission freelance writers to create custom articles for their sites. Users can also buy pre-written articles.
Services: Articles, blogs posts, copy editing, copywriting, ebooks, press releases, product description, review writing, SEO content, social media updates, technical writing, website content, whitepapers
Blog Mutt aims to be a hassle-free content writing service by using a crowd of experienced writers to produce unique blogs for companies who need consistent content.
Services: Blog posts, articles, eBooks, white papers, social media, web copy
Content Writers connects you with freelance writers who produce professional blog posts, website copy, press releases and social media posts for businesses.
Services: Long blog posts, standard blog posts, press releases, website page, white papers, social media posts, email newspaper, video script
iWriter is a service created solely to facilitate the process of hiring someone to write articles for you.
Services: Articles, web copy, blog posts
Since 2009, Copypress has been building software, products, and services that help creatives and advertisers do the same.
Services: Expert content, essential content, product copy, eBooks, white papers, press releases, infographics, SEO content
TextMaster offers professional translation, web content writing and proofreading services by native speakers across the globe.
Services: SEO content, articles, branded content, eCommerce, proofreading, editing, translation
Crowd Content provides the quality, unique content that elevates your site to page 1 on Google and gets people talking about your brand on social networks.
Services: Blog posts, product descriptions, website content, eBooks, SEO content, press releases, white papers, newsletters
Rightly Written allows you to place an order with a network of highly qualified copywriters, and does not require a contract.
Services: Articles, blogs, web copy, press releases, newsletter, social media, creative writing, technical writing, product descriptions, eBooks, white papers, resumes, cover letters, taglines, slogans, script writing, academic writing
World-class workflow tools foster collaboration and real-time discovery. Plan, recruit, produce, and measure in a single channel to optimize your campaigns.
Services: Articles, blogs, eBooks, infographics, videos, website
To learn how to get the most ROI and impact from your content marketing, download Curata’s latest eBook, 2015 Content Marketing Tactics and Technology.