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Content Marketing Editorial Calendar Templates: The Ultimate List

Those responsible for content within an organization have to plan out content for the upcoming weeks, months and year. This helps build alignment between teams and also keep writers accountable for their work. According to Curata research, 90 percent of marketers now use an editorial calendar.

For top-of-class calendar functionality, workflow, and analytics, the Curata CMP content marketing platform is one of several options available on the market. There are also several excellent free templates availableincluded below.

The following table lists the creator of the template, the format (Microsoft Excel, Google Sheets, WordPress plugin or PDF) and its accessibility (gated or un-gated). This will help you choose a template based on your preferences.

A more detailed description of each template and a glimpse of what each one looks like follows. Cross-reference with The 12 Must-Have Fields for a Content Calendar to ensure your template has all the essential attributes.

Do you use a template that we haven’t listed here? Let us know in the comments below!

Content Marketing Editorial Calendar Templates

Content marketing editorial calendar template list

Excel Spreadsheets

Madison Miles Media

Download here
Accessibility: Gated

Keep assignments organized with this excel template. Align content with keywords and audience segments, connect content to the buyer’s journey, and track keyword usage.

Curata

Download here
Accessibility: Gated

This template features 12 essential fields for creating an editorial calendar. (Learn more about the importance of these fields in this step-by-step process.) Detailed instructions, steps, and suggested meta tags are provided for each field, as well as links to additional resources.

Hubspot

Download here
Accessibility: Gated

This template lists a week’s content on each tab, allowing plenty of room for details such as keywords, personas, and calls-to-action.

hubspot

Convince & Convert

Download here 
Accessibility: Ungated

Look at the year ahead with this template. It lets you see several months at once, along with a tab called “Content Repository” to dump ideas in.

cc

Pam Moore

Download here
Accessibility
: Gated

This template separates each month into a different tab, along with a tab for “Content Inventory” to keep track of published pieces.

Screen Shot 2014-10-02 at 10.56.14 AM

Bob Angus

Download here
Accessibility
: Ungated

A standard calendar that includes a high-level road map to view large events throughout the year such as product launches and conferences.

Screen Shot 2014-10-01 at 8.15.56 PM

VerticalMeasures

Download here
Accessibility
: Ungated

This color-coded template offers both a month-to-month view and an entire year overview.

Screen Shot 2014-10-01 at 8.18.26 PM

Lee Odden

Download here
Accessibility
: Ungated

This spreadsheet simply lists each piece of content in chronological order. It suggests filling in several categories, such as audience, media, keywords, and tags.

toprank

Shareaholic

Download here
Accessibility
: Gated

This week-by-week spreadsheet also includes a tab to track URLs of content to enable campaign tracking.

Screen Shot 2014-10-01 at 8.24.58 PM

myMarketingCafe

Download here
Accessibility
: Ungated

This basic template also comes with a small business marketing guide, including a general marketing calendar.

mym

Web. Search. Social.

Download here
Accessibility
: Gated

This spreadsheet allows you to categorize content in a number of ways, including keywords, status, topic, talking point, and due date.

webss

Content Marketing Institute

Download here
Accessibility: Ungated

CMI’s template includes a general marketing calendar, an editorial calendar with a week-by-week view, and a spreadsheet to store all blog post ideas.

cmii

Bluewire Media

Download here
Accessibility
: Gated

This template provides a color-coded key to categorize pieces of content by stage, such as pending, planned, or published.

bluewire

 

98toGo

Download here
Accessibility
: Gated

In addition to a basic editorial  calendar, you can track assets by type—such as blog post or eBook—and by buying-cycle stage.

Screen Shot 2014-10-02 at 8.54.42 AM

Brett Snyder

Download here
Accessibility
: Ungated

This template is chock-full of examples. It provides plenty of space for detailed responses in many categories such as subject, focus keywords, key elements, and sources.

Screen Shot 2014-10-02 at 9.00.17 AM

Google Sheets

Webpage FX

Download here
Accessibility
: Ungated

A robust template that not only tracks pieces of content week by week, but also gives space for ideas and downloadable assets.

wfx

 

Crackerjack Marketing

Download here
Accessibility: Gated

Another option for marketers using Google Sheets, this template has a section specifically for measuring content performance.

cj

WordPress Plugins

EditFlow

Download here
Accessibility: Ungated

If you’re a WordPress user, this is a great way to look at upcoming posts in a month-to-month view. It’s also highly adaptable—you can drag and drop unpublished pieces onto new dates and months.

Screen Shot 2014-10-02 at 10.52.28 AM

 

Editorial Calendar

Download here
Accessibility: Ungated

Similar to EditFlow, this tool allows you to look ahead at all scheduled blog posts in WordPress and also quick-edit titles and times within the calendar.

Screen Shot 2014-10-02 at 10.51.37 AM

PDFs

Roger Parker

Download here
Accessibility
: Gated

Want to print out your calendar so you can scribble all over it? Download this template, which maps out an entire year.

rogerp

 

CoSchedule

Download here
Accessibility: Gated

Another option for printing, this calendar also comes with an eBook detailing the benefits of using an editorial calendar.

cps

 

One of these editorial calendar template options will suit the needs of most content marketers. Want a free editorial calendar template pre-loaded with 12 essential fields? Download Curata’s free template here.

editorial-calendar-cta

Mitchell Hall

Mitchell Hall is Curata’s Content Marketing Director. Online since 1991, he has been writing for magazines and newspapers since 1997, and editing and managing websites since 2006. Mitchell has a BA in Political Science, Philosophy, and English. A generalist, his most covered topics are business and technology. Follow Mitchell on Twitter for links to unique and insightful stories: @mitchellhall

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