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Curata Reader Named a Finalist for the 2013 Consumer Product of the Year Award by The Mass Technology Leadership Council


Cambridge, MA – Curata was named a finalist for Massachusetts Technology Leadership Council’s 2013 Consumer Product of the Year Award, before a crowd of more than 200 tech executives at the Microsoft NERD Center in Cambridge, Mass.


In its 16th year, The Massachusetts Technology Leadership Awards celebrates innovation and leadership in technology. The awards winners in this category and 16 others will be announced at the annual Awards Gala on Thursday, September 12 at the Westin, Waterfront.


“We launched Curata Reader at the right time, just when the world was looking for an  alternative to Google Reader,” said Pawan Deshpande, CEO of Curata. “As the winner of the Innovative Technology of the Year award last year for our business grade content curation software, we’re thrilled to be a finalist for Consumer Product of the Year.”


“We are honored to have Curata Reader as a finalist for the 2013 Consumer Product of the Year Award,” said Tom Hopcroft, President and CEO of MassTLC. “Curata’s technology and market leadership is testimony to what fuels Massachusetts’ vibrant tech community.”


Please take a moment and vote for Curata Reader (no registration necessary.) Voting Ends 8/16/13/


About Curata

Curata, Inc. is the leading provider of software that empowers marketers to scale a data-driven, content marketing supply chain to grow leads and revenue. Curata CMP (content marketing platform) and Curata CCS (content curation software) enable marketers, for the first time, to harness the power of content creation, curation and analytics to yield a predictable and more successful stream of content. Key components of Curata CMP include strategy, production (e.g., calendaring, workflow) and analytics, along with the option of adding the industry’s leading business grade content curation software, Curata CCS.  Hundreds of companies already depend upon Curata to fuel their content marketing engine. Curata was founded in 2007 and is headquartered in Boston, Mass. Learn more at or follow us on Twitter @curata.


About The Mass Technology Leadership Council, Inc.

With more than 525 member companies, the Mass Technology Leadership Council (MassTLC) is the region’s leading technology association and the premier network for tech executives, entrepreneurs, investors and policy leaders. MassTLC’s purpose is to accelerate innovation by connecting people from across the technology landscape, providing access to industry-leading content and ideas and offering a platform for visibility for member companies and their interests. or the Awards microsite at for more information.