Media Contact: Jessie Zubatkin at media@curata.com or 617-500-0199

Press Releases

Pictures to Click-thrus: Curata and Zemanta Partnership

2013-02-12

Curata unveiled their integration and partnership with Zemanta to launch “Image Recommendations.” The recommended images can be used for all aspects of the product, including curated content, curated topics and original blog content.

Business Blogging ABC's Revealed by HiveFire

2010-08-07

Cambridge, Mass. - August 7, 2010 HiveFire, creators of powerful B2B marketing and content curation solution Curata, announce the release of a new on-demand webinar and whitepaper which reveals the secrets to successful business blogging.

News Coverage

Curata Reader is Available

06-18-2013

Nearly a month in advance of Google Reader's demise, Curata has announced that Curata Reader is now available. Curata says it built Reader to be the cleanest, simplest, and easiest feed reader on the web.

A Very Shiny App Review

06-16-2013

I’ve tried a few new apps and gadgets over the last few weeks. My priority has been finding a replacement for my Google Reader. Google Reader is going away for good in July if you haven’t heard.

How to learn SEO

06-14-2013

Right now, there are 2 billion people online. And whether those people are on a laptop, tablet or their phone, most of them are looking for something.

The Rise of the Curator in Marketing

06-07-2013

The exponential growth of online content is a given. Every month there are more people online, more tweets being tweeted, more blog posts being written, more Web sites being launched, and more videos being uploaded.

Curata is A Web based RSS Reader With Keyword Filters

06-05-2013

I have been an ardent fan of Google reader since the last few years. Sadly, I switched to Feedly a couple of months back, after Google announced the retirement of Google Reader. There are different ways to filter blog posts and stories in Google Reader.

Curata Reader Filters Your News to Create the Perfect Feed

06-04-2013

Curata Reader offers a clean and simple news reading experience and imports directly from the soon-to-be defunct Google Reader. However, underneath its minimal exterior you'll find customizable filters to help you create the perfect news feed.

Content Curation: 19 Definitions

06-03-2013

While every marketer must have content marketing, their biggest challenge is producing sufficient content, given their budget and staff resources, that attracts and converts prospects. Many marketers curate other people's content to supplement the original information they create.

Are Content Curators The New Editors?

06-03-2013

As the internet exploded and more and more sites have constant streams of news and commentary on everything from world politics to which celebrities are dead (dead-celeb.com), the importance placed on content curation was, perhaps, inevitable. Separating the wheat from the chaff is sometimes so important to people, they're willing to pay for it.

How to find and share great content

05-10-2013

So how can you find great stuff as part of your content marketing efforts? Even better, how can you become a curator known for generously sharing the best of relevant content?

Content Curation, Are You Doing It The Right Way?

05-10-2013

Content curation is a simple fact of life. If done right it highlights, supports and exemplifies your own work and proves a valuable service to your clientele and those whose content you are using.

Content Curation Tools & Concepts

05-07-2013

Having a content curation plan is something to consider as a part of a content marketing strategy. Here are 9 tools and concepts used for content curation.

Life After the B2B Content to Conversion Conference

05-02-2013

Last week I spent 1.5 days with fellow industry colleagues at the B2B Content2Conversion Conference by DemandGen Report. Marketers, writers, researchers, technophiles, conversationalists and even left brainers gathered to take on the latest thinking and trends in content marketing.

 

7 B2B Content Marketing Gems (B2C Can Also Use!)

04-25-2013

Content marketing doesn’t just happen nor is it a silo off on the side of your business. Content marketing must be an integral part of your organization’s corporate strategy, allocated appropriate resources, both human and financial, because it creates strategic corporate assets that in turn help build your revenue stream.

10 Actionable Content Marketing Tips

04-24-2013

The Content2Conversion event covered a lot of critical content ground for B2B marketers, and even highlighted specific case study examples of how companies like SAP, IBM, and Crowe Horwath are maximizing their investments by leveraging content. While there were many ‘tweetable moments’, here are 10 actionable content marketing tips.

Index: List of Content Marketing Software Vendors

04-17-2013

List of content marketing vendors. Altimeter continues our coverage on Content Marketing by Rebecca Lieb (who’s working in conjunction with me on this post and coverage), researcher Jessica Groopman and our co-authored report on Converged Media (Paid, Owned, and Earned). In our research reports, we both identified the market pains, definitions, workflows, and solutions brands are and want to achieve.

Content Curation is King

04-10-2013

Curating content can - as we now know - happen in various ways. But far away from the usual methods have expanded some companies curate content for their own purposes. The Content Curation Look Book from Curata, for instance, you find some interesting examples.

Content Marketing: The New C in Closing

04-09-2013

A rising strategy in many organizations (proudly led by Boston companies like Hubspot and Curata) is a more customer-friendly approach known as Content Marketing.

Curate a whole new world

04-07-2013

The world of curation has grown beyond the field of art. Curation — the act of hiring a professional to make educated aesthetic choices and selections — is now emerging in a number of new fields, reports Srishti Jha.

Curated news aims to fill the Google Reader void

04-04-2013

With the looming death of Google Reader, many news-hungry netizens are looking for new sources to feed their hunger for news and opinions, and several companies are hoping this will create opportunity for curated news models.

Curata, a Google Reader Alternative Aimed at Business Users

04-04-2013

The impending demise of Google Reader has left a fertile breeding ground for other companies to sprout. While Feedly has already made the start as an alternative to the Google Reader service, there is a lot of room for others to flourish as well.

Boston Startup Curata is Working on a Replacement for Google Reader

04-03-2013

If you're like me, you still haven't faced the news that Google is sunsetting Reader. Google Reader helped kill off lots of other RSS apps, and left lots of people - particularly media professionals - hooked on its service. Then they announced they were letting it die.

Curata Announces Google Reader Replacement

04-03-2013

Curata, Inc., a content curation platform, announced that it is developing a Google Reader replacement that is specifically designed for business users, following Google's March 13, 2013 announcement of its intentions to discontinue Google Reader. Curata plans to utilize existing intelligent content processing technology from its flagship content curation product. The company is currently accepting invitations in anticipation of the public launch of Curata Reader.