Content intelligence is arguably the hottest buzzword in content marketing technology right now. That said, much of the excitement is based on its potential rather than
It takes more than being a good writer to rise above content noise. We identified 9 essential characteristics of best-in-class content marketers to help build out your team.
What does Google Analytics (GA) have to do with infographics? Perhaps the most important thing to understand about infographics that are actually shareable is that the definition
How do you measure the effectiveness of your content marketing efforts? Start with these 29 metrics.
The content marketing sector is arguably in a purple patch, particularly when compared to the advertising industry. Why? 75 percent of marketers were increasing their investment in
For leading content marketers, a consistent best practice is to use an editorial calendar for the production process. Curata research shows over 90% of companies now use a content
Being in charge of content marketing is often overwhelming. While juggling editorial calendars, tight budgets, inadequate resources, and ambiguous metrics, you also have to keep the