Writing services address one of the top challenges in content marketing: creating enough content to keep readers engaged and to provide real value for your audience. Curata recommends a content mix of 65% created, 25% curated and 10% syndicated content. (source)
Content curation is a great way to publish high quality, relevant content on a consistent basis. However, content curation can’t stand alone. Original created content is the linchpin of any content marketing strategy.
In organizations with limited staff and budget, content creation can fall by the wayside—or into the lap of marketers with their plates already full. To enlightened marketers, content marketing is no part-time job, and shouldn’t be treated as such. A successful content strategy that keeps potential buyers and customers engaged requires dedicated writers publishing content consistently.
What if an in-house content team is out of your budget?
Outsourcing to freelancers or agencies for content creation support is a popular option for organizations with limited resources. Curata research found 17 percent of marketers are turning to freelance writers for high quality and relevant content. For companies unable to feed the content beast on their own, a content writing service may be a great option for the marketing team.
Below is a list of content creation services that can help get a content strategy off the ground, drive SEO, and improve engagement. It is divided into two broad categories—in-house writing services, and writer marketplaces. In-house writing services employ writers on staff; marketplaces connect you to a writer appropriate for a specific project. Keep in mind the lines can be blurred between the two types of writing services, and that this list is not comprehensive. It has been updated as of June 2016.
Have a writing service you use that isn’t mentioned below? Let us know in the comments section.
In-house Writing Services
An agency that provides custom content, in various formats, from full-time content writers and designers to increase traffic and conversions.
Services: Landing pages, case studies, analytical news articles, blogs, eBooks, whitepapers, interviews, custom projects, editing services
Produces web pages, articles, blogs, and product descriptions for hundreds of companies around the world including Avon, Maybelline, DISH Promotions, oDesk Enterprise Solutions, and more.
Services: Blog writing, article writing, copywriting, product descriptions
Provides custom content creation in the form of blog posts, authority articles, link bait, press releases and optimized content.
Services: Blogs, authority articles, link bait, optimized press releases, optimized content
Internet Marketing Ninjas
An online marketing service that provides search engine optimized web content.
Services: Optimized web content services, digital assets, blog management, press release services
Offers custom content in the form of animation, videography, video editing, copy writing, blogging and crowdsourcing.
Services: Animation, illustration, photography, videography, live-streaming, video editing, copy writing, blogging, crowdsourcing
Mad Wire Media
Writing services that help businesses develop their messaging on websites and increase search rank with content created by skilled writers.
Services: Digital marketing
Writing services for original, engaging website copy reflecting brand messaging and providing customer value.
Services: Web copy, PPC content generation or reviews, blog posts, editing, banner ads, newspapers, magazines
Articles written by SEO professionals to help organizations rank in search for relevant topics.
Services: Web copy, press releases, blogs, social media, articles
Provides researched, custom articles for businesses looking to extend their digital reach.
Services: Articles, thought pieces, blogs, whitepapers, corporate histories, executive biographies, email blasts, newsletters, B2B communications
Phenomenal Content LLC
Writing services offering high quality, original content in the form of copywriting, article writing, blogging and editing.
Services: Articles, blogs, editing,
Features professional US-born writers with experience in over 40 genres, providing SEO-favored, original content.
Only US-born writersServices: articles, blog posts, product descriptions, SEO and web content, social media posts, press releases, and more
A leader in enterprise crowdsourcing, CrowdFlower offers original, high quality content in multiple languages from skilled wordsmiths.
Services: Sentiment analysis, search relevance tuning, data collection and enhancement, data categorization, content moderation
SocialSite Media repurposes and optimizes existing content, creates new site content, helps with landing page development, and editorial calendaring.
Services: Blog writing, editing, social media posts, landing pages, content optimization,
Simply Done Tech Solutions
Helps grow inbound marketing strategies and improves SEO via blogs, case studies, eBooks, etc.
Services: Veterinary blog posts, Q&As, Veterinary eBooks, infographics, case studies, how to guides, veterinary videos
Provides professional writing services such as blogs, articles, resumes, website copy, landing pages and press releases.
Services: Web pages, blog writing, product descriptions, article writing, sales pages, landing pages, topics, content planning, meta tags, content auditing, PR distribution, infographics, press release writing
Delivers writing and editing services, proof reading, strategy & training for sales and marketing, thought leadership, content marketing, investor relations and community campaigns.
Services: ads, annual reports, articles, blogs, brochures, case studies, letters, magazines, media releases, newsletters, proposals, prospectuses, reports, speeches, style guides, tenders, audio and video scripts, white papers
No. 2 Pen
Helps brands tell their story and establish an online presence through optimized website content and strategy development.
Services: Web copy, social media posts, newsletters, blogging, PR/blogger outreach, eBooks
Writes, optimizes and designs content for users and businesses looking to boost their content marketing strategy and stand out in search rankings.
Services: Web content, blog posts, press releases, custom eBooks, blog creation, graphic design, web development
Specialize in providing high-quality content for all major industries: travel & lifestyle, legal, food & beverage, medical & healthcare, fashion, music & entertainment, tech & internet, government & non-profit, sports, gaming & fitness, finance, business & real estate, education & daycare.
Services: Blog posts, website pages, press releases, Facebook posts, Tweets, LinkedIn Posts, product descriptions, email newsletters, whitepapers
Content Development Pros
Get custom content writing services from content development pros within 72 hours.
Services: Web copy, articles, eBooks, blog posts, press releases
SEO Article Writing Pros
A team of professional content writers and copywriters that can complete custom writing projects based on your specific needs.
Services: Articles, blog posts, press releases, website content, eBooks, eReports, social media posts
Articlez provides content at a price competitive with what others outsourcing to non-native English speaking writers charge.
Services: Articles, blog posts, personal stories, anecdotes, newsletters
Textun offers high quality and cost-efficient writing services.
Services: Report, article, blog post, review, web content
Provides services for writing projects large or small to entice readers and generate leads.
Services: Web copy, blog posts, articles, corporate brochures, direct mail, email campaigns, newsletters, press releases, presentations, sales brochures and letters, slogans, tweets, video scripts
The Write Content
Offers help creating content strategy plans, custom-branded content, editing assistance and more from content specialists available for short term and long term projects.
Services: Content strategy, content creation, content editing
A content marketing agency specializing in the development of long form and visual content. This includes free guides, case studies, white papers, infographics, resource pages and video.
Services: Articles, blogs, infographics, videos, guides, social media, SEO content
SM Content Creation
Will tackle any project, as long as it’s creative.
Services: Website content, copywriting, revisions, blogs, social media
One solution for coming up with compelling topics, creating, and assuring top-notch quality.
Services: Articles, social media, blog posts
More Than Words Only
A group of creative writers and expert editors who strive to come up with new ideas for your technical writing services needs.
Services: Web content, blogs, articles, copywriting, social media content writing, translation, resumes and cover letters, theme-based writing, proofreading, press releases, brochures
eBook Writing Service
Create an eBook that penetrates the deepest corners of the market, getting interested readers enthralled enough to return to your work again and again.
Topic brainstorming and creation as well as keyword optimization.
Services: Blog posts, articles
Original content creation services that are researched by professionals to ensure quality and boost engagement.
Services: Press releases, blog articles, journalistic texts, and web content
A professional content writing services company specializing in high quality, relevant content optimized for search.
Services: Articles, blog posts, SEO content
Contently allows brands to connect with freelancers in new ways to boost content creation and power the next generation of media companies.
Services: Articles, blog posts, social media, web copy
A platform combining a freelance marketplace and a professional writing service.
Services: Copywriting, web content, academic writing, rewriting, business writing, technical writing, media writing, SEO/content writing
A digital forum connecting organizations with highly qualified freelancers who can write blogs, articles, and bulk social media posts.
Services: Standard blog post, long blog post, white papers, Tweets, Facebook posts, website pages, product descriptions, local content, articles
An online marketplace connecting more than 50,000 professional freelance writers with clients needing different types of content. Also features a catalogue of thousands of pre-written articles.
Services: Hire freelance writers, buy articles online, use readymade content
Offers both a software platform, freelance writer marketplace, and in-house services such as content strategy, management, distribution and measurement.
Services: freelancer matching & recruiting, workflow/project management, content discovery/ideation, account support/training, content strategy/creation/editing/distribution
Zerys is a marketplace for thousands of freelancers to connect with businesses, and also doubles as a project management tool for content.
Services: Content strategy planner, content production platform, professional writer marketplace
Helps brands and publishers find and hire high quality content creators; simplifies the freelancer management process.
Services: Photos, videos, infographics, text
Connects businesses with one of thousands of freelance writers in minutes, with a quick turnaround.
Services: Blog posts, Twitter and Facebook posts, whitepapers, web copy
An online forum for custom-made, original written content with over 100,000 U.S.-based freelance writers who can write on various topics.
Services: Articles, blog posts
A large online marketplace where businesses can hire from over two million freelance writers, designers, web developers, mobile programmers, and more from around the world.
Services: Blogs, articles, web content, technical, creative, copywriting, editing, eBooks, translation, biographies, creative
Skyword helps businesses engage audiences with unique content designed to perform in social media and search.
Services: Content strategy, original content creation, content performance management, content amplification
Manages a crowd of qualified writers, editors and moderators to perform large-scale content creation quickly and efficiently.
Services: Articles, buying guides, product descriptions, blogs, recipes
Assists businesses from around the world to source fast, high quality content from approved copywriters.
Services: Website pages, article writing, blog posts, press releases, ecommerce content
Find professional journalists, copywriters and bloggers that create quality content which attracts attention and provides value for readers.
Services: Articles, blogs, copywriting, newsletter, press releases, resume, SEO
Provides reliable, quality content writing services to give your content marketing strategy a boost, no matter your audience.
Services: Articles, blogs, copywriting, eBooks, social media, SEO, whitepapers
Content written by professional journalists and edited by SEO experts to ensure it ranks higher and receives more attention.
Services: Articles, blog posts, SEO content
A worldwide online marketplace offering content creation services beginning at five dollars per job performed.
Services: Business copywriting, creative writing, translation, transcription, resumes, cover letters, proofreading, editing, press releases, articles, blog posts, research, summaries, legal writing
Users can commission freelance writers to create custom articles, and buy pre-written articles.
Services: Articles, blogs posts, copy editing, copywriting, eBooks, press releases, product descriptions, review writing, SEO content, social media updates, technical writing, website content, whitepapers
A hassle-free content writing service that uses a crowd of experienced writers to produce unique blogs for companies who need consistent content.
Services: Blog posts, articles, eBooks, white papers, social media, web copy
Content Writers connects you with freelance writers who produce professional blog posts, website copy, press releases and social media posts for businesses.
Services: Long blog posts, standard blog posts, press releases, website page, white papers, social media posts, email newspaper, video script
A service created solely to facilitate the process of hiring someone to write articles for you.
Services: Articles, web copy, blog posts
Since 2009, Copypress has been building software, products, and services that help creatives and advertisers do the same.
Services: Expert content, essential content, product copy, eBooks, white papers, press releases, infographics, SEO content
TextMaster offers professional translation, proofreading, and web content writing services from native speakers across the globe.
Services: SEO content, articles, branded content, eCommerce, proofreading, editing, translation
Crowd Content provides quality, unique content to elevate your site to page one on Google and get people talking about your brand on social networks.
Services: Blog posts, product descriptions, website content, eBooks, SEO content, press releases, whitepapers, newsletters
Allows you to place an order with a network of highly qualified copywriters; does not require a contract.
Services: Articles, blogs, web copy, press releases, newsletters, social media, creative writing, technical writing, product descriptions, eBooks, whitepapers, resumes, cover letters, taglines, slogans, script writing, academic writing
World-class workflow tools to foster collaboration and real-time discovery. Plan, recruit, produce, and measure in a single channel to optimize your campaigns.
Services: Articles, blogs, eBooks, infographics, videos, website
To learn how to get the most ROI and impact from content marketing, download Curata’s eBook: 2016 Content Marketing Staffing & Study.