We've updated our Ultimate Content Marketing Tools list to include over fifty new tools and several new categories including influencer marketing, paid promotion, writing, auditing and optimizing conversions.
If you’re using third party content in your content marketing strategy, you have two options: unlicensed content, and licensed content. It’s worth understanding the pros and cons of each, especially as they apply
The content marketing sector is arguably in a purple patch, particularly when compared to the advertising industry. Why? 75 percent of marketers were increasing their investment in content marketing over the